Toolkit Websites Blog: Toolkit Websites’ Jack Manley skydives for charity

Toolkit Websites Blog: Toolkit Websites’ Jack Manley skydives for charity

Network Solutions Soon To Get Acquired By Web.com

Hi Friends!

The competition has been growing really tough. And it is Web.com who has proved it evidently through an agreement it has signed for acquisition of Network Solutions, a private domain name registrar. The move has been made to take advantage of the shift small and medium sized companies have taken, from conventional to online marketing modules.

Big DEAL, Big AMOUNT

 

Web.com, a company in Florida declared that it will be paying an hefty amount of US $ 405 million to Network Solutions in cash. The company would issue nearly 18 million shares as common stock and refinance the Network Solutions recent debt.

Web.com and Network Solutions, both the companies are domain name registrars; however, they have extended their businesses with complementary services like ecommerce and online marketing, hitting small and medium sized organizations.

Web.com Profitable Anticipations

According to what Web.com shared in its company blog post, Network Solutions is a international business giant when it comes to domain name registration. Besides this, it is dealing in website design as well as management services with focus on SMB online marketing. The reason that company is excited about the acquisition is because of the following reasons:

1. It will give an opportunity to Web.com to add gear to its business and grow exponentially.

2. Web.com will be able to position itself as a nationally acclaimed go-to-provider for SMBs.

3. The company will be able to make more investments in verdant products or services like a newer Facebook application.

Seems like Web.com has its strategy planned and business intelligence is absolutely clear.

When coupled together, these two companies have 9 million domains which are under management and 3 million paying subscribers followed by 1900 employees, calculated in June. Jointly, the two organizations will stand in competition with GoDaddy.com that holds across 48 million domain names with loyal 9 million customers database globally.

The approach is good and so will the results, hopefully!

The transaction both companies are working on is expected to get completed by the end of year 2011. And importantly, a big shareholder of Network Solutions, General Atlantic and some other Network Solutions shareholders will expect to own Web.com's upto 37%.

I'll keep you posted with the recent updates on this expected deal. Stay tuned for more.

Sited in Delhi, LeXolution IT Services is a renowned web design and development company. Apart from website designing we specializing in Server Set Up & Management services, the company has successfully accomplished big projects for globally based clients.  

Is It Your Own Ecommerce Site Or Ebay For Smart Business Promotion?

Hi,

I know most of you might have racked your brains with building your own ecommerce website or selling your products on other ecommerce sites such as Ebay. With the advent of Internet, most of the people prefer to make purchases online. And this is a good reason that business enterprises picked ecommerce web design the only solution to promote their products and services. But most of the times, people get in to the dilemma as which is a better promotional strategy?

Thoughtfully, many businesses that doesn't possess their own ecommerce website prefer to hands pick sites like Ebay and Amazon to display and sell their products for a certain percentage. It is a great way of marketing products without investment. But there are many other business organizations who get their own ecommerce websites designed to promote their business. However, if you wish to obtain great outcomes, then you can choose to integrate your own ecommerce business website with Ebay or others. If you are selling your company products online via your website and you want to give an added impetus to your sales through ebay, in that case it becomes easy to create sync between your website and the ecommerce platform if you are using dotcommerce for your website.

In contrast to this, there are some who believe that choosing an ecommerce site like Ebay for product promotion is a good technique when brand promotion is not a business goal. Whereas for effective brand building, you must have your own ecommerce business website. Ecommerce service sites provide countless tools and good deal of information. Therefore, another wonderful tactic would be to market the products online through these sites at first level and after comprehending the modules you can then work upon your own website to extract maximum benefit and good profit share. With more and more transactions, you can work towards the empowerment of your ecommerce website on World Wide Web.

Both big and small-business enterprises can adopt such a method. Nonetheless, for ones who can afford both, can harvest the best possible benefits. Unlike online marketing of products on other ecommerce sites, if you advertise your products on your own website, then you need to have patience as it takes time to build trust and reputation which Ebay and Amazon shares with the customers. On the contrary, it becomes difficult to maintain the sites if you choose both. Separately, it would be convenient to streamline the orders that will ensure efficacious management.

To conclude, it is wise to get designed an ecommerce site for your business and get it integrated with ebay and amazon for out-of-the box results. With SEO and PPC you can generate high revenues and serve your purpose intelligently. So, what are waiting for?Boost your business with smart integration of your ecommerce website with online auction sites.

LeXolution IT Services is a prominent web design & development company based in New Delhi. The company holds expertise in delivering custom ecommerce web development, online store designing etc.

Overpowering Google's 'Local Search' Strategic Move

How Entrepreneurial businesses can overcome the effects of Google's Local Search Strategy?

The Powerful Giant

Google, the Internet Giant is rightly called as a Business Campaigner. Coming with new upgradations in its existing features or evolving a new technology every other day has won it accolades. With this mass serving attitude and user-friendly approach, Google stresses on providing an unbeatable web browsing experience to surfers across the globe. And with a pledge to bring new advancements in the year 2011, leader launched many of its products, StreetView, Hotpot, '+1 etc. and initiated newer strategies to help web surfers get the best and related search results. The most intriguing one was the local search strategic move.

Local Search Strategy By Google

The 'Local Search' feature that was enabled for all search results was believed to be an intelligent step made by Google that will facilitate people to find the exact search results in the local area. For instance, if a service seeker is looking for a hair salon service, then he will get search results including the name of salons in the local area when searched on Google. But besides simplifying task of web surfers, it turned the wheels for service providers globally.

Unlike the earlier search results, when a surfer, for instance searched for a web designing and development company, he used to get a comprehensive list of service providers located both nationally and internationally. The service seekers could easily compare the prices of the nationally located firms (in their local areas) with overseas companies providing the same services. Picking the one that fits their needs and pocket, they found it simple to avail the services from service providers of their choice based globally. Nevertheless, with the introduction of this new localization strategy, things changed dramatically for service providers. The two major disadvantages of this new-flanged strategy is the:

• Probability of companies (based outside local areas) to generate international leads has reduced to a big extent.
• Service seekers cannot run comparison between the prices of different companies.

Evidently, this is a major problem with the service seekers that are new to the industry. While those who have been outsourcing their massive company projects to outsource service providers were and have been benefiting themselves. That is, they have been availing services from affordable offshore service providers.

The Right Remedy

However, the most ideal solutions to overcome the drawbacks of this local search strategy that has affected many service providers is by:

Relying on Social MediaLook upon Social Media platforms for effective business and brand promotion. By publicizing your profile to global friends, you can market your business in the global market without much effort. For example, if you are in India you may add US or UK based nationals and friends to your network list that will help you promote your company and services directly or indirectly.

Creating a Physical Presence
If a company has US as its niche market, then the best way is to create a physical presence in the respective region. By physical presence, we mean building an office at the desired place. This way you not just build the credibility of your brand but also you can get your company listed in the search results whenever a search pertaining to the products or services you are dealing in is conducted.

In a nutshell, local search strategy is not a bad move certainly, as it simplified the process by localizing search results. But the ones who have been affected or will be affected can embrace above mentioned strategies to bypass the possibility of losing international clients.
Maneet Puri Web Development India

+1 Travels The World!

Official Google Blog: This week in search 5/1/10

Brand New Changes On Google SERPs!

Me Moving Out!

Hi,

It has been time here.

I started this blog in last year, and I still remember the time I made my first post. Then the subsequent ones. And there has been turning back ever since.

It has been a nice long journey ever since.

And I thank you all for visiting, reading, commenting and yeah... Even criticizing!

Thank you for all your valuable feedback.



And with time, grew LeXolution IT Services. And it gives me immense pleasure to tell you that we are among the frontrunners in the industry now. What started out as a small web solutions company an year back is now a leading outsourcing firm


And as we redesigned our website recently, we also found a new abode for our blog “All That Web Demands”

We will now be moving on to Lexolution IT Blog Please walk in there for all succeeding posts. Hope you like my new place

See you there

Byeee