Well, we are celebrating the anniversary of our organization, Day Robinson Services on Wednesday (14th of November) and there couldn’t have any better occasion to tell you how we have come this far. We have designed and developed many robust websites for our clients adding value to their business and helping them boost their revenue model. I must tell you that it feels really wonderful to be appreciated for your efforts and association with your clients. Indeed, a great deal of commitment & hard work has made us reach this milestone.
Developing and designing a website is akin to developing a business – both require comprehensive analysis, thorough planning, expertise in your field and execution of well-devised strategies. Let’s take a look what the basic components of developing a websites are:
- Clean Site Lay-out Design
- Choosing the Appropriate Web Technology For Your Website
- Browser Compatibility or Cross-platform Compatibility
- Good Resolution
- Search-engine friendly
- Fast Loading
Clean Site Lay-out Design
Forget about the clichéd maxim, “beauty lies in the eyes of the beholder”! If your website doesn’t have a clean lay-out design, rest assured to lose visitors big time. A lay-out design smeared with crimson color will hardly soothe the visitors’ eyes. Besides, you can’t expect your visitors to patiently put up with a lengthy webpage and click on the link that is placed literally at the rock bottom of a seemingly unfathomable webpage. If you know what I’m talking about, it is safe to dispense with any loud color, cluttered look and lengthy description of website content. After all, they say, “God lies in cleanliness”.
Choosing the Appropriate Web Technology For Your Website
You can use any programming language depending on your specific requirements. However, only a professional designer would tell you what difference they make when they are used in isolation. If you look ten years back, websites were being developed largely on html or dhtml. But as we know, php, .net and the like have changed the face of website development. They have made websites incredibly efficient, dynamic, feature rich and visitor-friendly.
Browser Compatibility or Cross-platform Compatibility
Interestingly, there are many webmasters who have been running their business for quite a few years but, they do not know that different browsers behave differently. There are sites that are compatible with Internet Explorer but not with Fireforx and vice versa. Though most people are using Internet Explorer around the world, you should develop your site on a platform so that it becomes compatible to almost all frequently used browsers.
Good Resolution
No matter how much effort you have put in to make the website look attractive, all will go in vain if you ignore the resolution part. The developer has to make sure that the site being developed does not lose its style or layout when being viewed on screens with different resolutions. It is always safe to use larger resolution while developing a website. Modern websites can be compatible with the resolutions screen like 1024 X 768, 800x600 with the help of cascading style sheet.
Search-engine friendly
Unless you are developing a website for social cause having no commercial objective in your mind, you should ensure that you have conformed to all the principles of search engine optimization. Visibility is the sole objective in online business. There is no point in making a good-looking website that is not visible to your prospective online buyers. For instance, many believe that using Java scrip hurts the SEO process. However, no one is asking you to make a complete sacrifice. You can always strike a healthy balance between satisfying the SEO criteria and making your site interactive and visually appealing.
Fast Loading
Do not test the patience of your visitors by offering them a website that takes forever to load on their computer browsers. By doing this you are doing a world of favor to your competitor and giving your visitors a very good reason to move on to the next link on the SERPs. Many websites have been found committing suicidal attempt of abusing Flash and Frames on their websites. Make sure your pages load faster than your visitors vanish out of sheer frustration.
Actually, it’s not so tough to design and develop a website. Neither is it tougher to make your business a success. All you need is expertise in your field to stay afloat in the sea of competitive marketing. No kidding – our expertise in web designing and web development has helped us sustained ourselves. We wouldn’t probably be here to celebrate the anniversary of our organization otherwise.
Maneet Puri
Web Developer India
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